Starting with underwear, tradie has now. Small Business Marketing Hotline: Leave a message to Timbo +61 480 015 150. When Channel Ten unveiled Nick, 'The Honey Badger' Cummins as its next Bachelor, it didn't just increase the heart rates of single women: sales of underwear brand Tradie increased by double-digit numbers. The Tradies Mesh Tech No Chafe briefs range features a highly breathable mesh fabric that will keep your bits cool and comfortable throughout the day.
From the beginning, the Tradie brand has boldly set its own course, blurring the edges and breaking the rules, all in the name of fun. We recognize the country's Traditional Custodians across Australia and their connections to land, sea and community. Goodfellow says that Tradie's ambassadors like Cummins and Olympians Kelly Cartwright and Danielle Scott are the types of ambassadors that brands should target, rather than “brat sports personalities.” Tradie was born out of a desire to bring a little personality, humor and functionality into the underwear market. Tradie offers the most comfortable underwear, socks, workwear and boots for men, women, children and babies online.
From the beginning, TRADIE has set its own course, blurring the edges and breaking the rules, all in the name of fun. Starting with underwear, TRADIE has expanded its brand to cater to the whole family, including work clothes, boots, baby clothes, tools, drinks and beauty products. TRADIE was created out of the desire to bring a little personality, humor and functionality into the underwear market. The Tradie team, an Australian family-owned company, has a unique business culture, brought together by like-minded people who love to push boundaries when creating products for an iconic Australian brand.
I have admired from afar how Ben Goodfellow so quickly turned the tradie underwear brand into a household name in Australia. Clear the underwear drawer and get rid of those daggers by upgrading to a range of Tradie underwear for men, women and children, bras, swimsuits, briefs, bikinis and boxer briefs. After Bachie's reveal, Cummins's photo was splashed in newspapers, magazines and online, many with him sporting Tradie's underwear.